eMail Blast HTML Basics

About HTML tags and basic page formatting.

This is a short tutorial on the basics of HTML for creating and sending out email blasts. While the ability to save any document as HTML is now native to many applications, it still helps to know the basics in case something goes wrong. By learning the short list of commands outlined in this tutorial you will be able to add simple text formatting, add an external link, add images from the server, add an email link, and test your email before sending out.

You can create your email blast in any text editor application your are most familiar with. Notepad, Dreamweaver are two recommendations. A word of caution regarding Microsoft Word, while I recommend using it to test and send your final file, Word has a tendency to add proprietary HTML code that adds to your final file size. Also, authoring in Word can have some unique problems. The goal of this tutorial is to quickly show you what you really need to send out a clean HTML email. While you can author in Word, just be aware that odd things can happen.

Remember that not all email clients support HTML formatted messages. Lets get started.

This tutorial will cover the following:

  • Basic text formatting
  • More text formatting options
  • Adding images
  • Adding external links
  • Adding a link to an image
  • Adding an email link
  • More email link options
  • Get your email blast ready
  • Testing your final email
  • Congratulations

START with basic HTML text formatting